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Hot Wheels is the brand name of a line of miniature toy automotive vehicles in varying scales of actual size (predominantly racing cars), as well as modular racetrack sets and other accessories, manufactured since 1968 by Mattel . The miniatures are often licensed reproductions of actual production cars from both the mass-market and racing worlds, and are among the company's best-selling and best-known products. The original logo design consists of a white, stylized script and a tagline set inside a dynamic red flame graphic with yellow and orange accents.
